Helpful Processes for Android Application Marketing

Anyone can write an Android application by downloading a software development kit (SDK). Actually, it is an open platform, which provides the scope to develop hundreds of applications. The team of developers provides help through the development and testing phase. The simple development and implementation is the fundamental cause of the success of Android. The marketing of the Android app resembles iPhone app marketing. There are many marketing strategies that work for Android apps and not other products. Here would be the tips and processes for Android application marketing.


To begin with, make a splash page that generates interest in the app. The splash page serves as a general introduction to the software. The page should be full of some attractive graphics, information about the app, and branding. Having some appreciation of SEO is very important in regards to the description of the Android app. Use a title and description that give an obvious indication of what the app is about. The higher the description the higher the chance of coming up in the app marketplace.

A type where it fits

This is a challenging phase of Android marketing, as some apps fit under more than one category. Selecting the right category will take some serious thought if the developer wants to obtain the most out of the sales. An Android application must incorporate a wallpaper, which really is a screen decoration for the users to put on their instruments. AC Market To be listed in various categories, developers must use widgets, plug-ins, and wallpapers. The more categories an Android app may be listed under the better.

Quality of graphics

This is a big area of the marketing and selling pitch. High-quality icons and graphical images will show pride in creating the app and attract buyers. Many application creators pay designers to generate images and icons for them. So, it is vital to generate applications with high-quality images and graphics.


The price tag on the Android app will surely play a significant role in the marketing strategy. There are some people who’ll never pay an individual penny for an app, while there are numerous individuals who buy a good one. So, the purchase price should be fixed on keeping with the grade of the app being sold. Don’t forget to charge what the app may be worth it.

Make a video

Developers can make use of a teaser video to show some of the app’s great features in action. It’s very easy to create this kind of video with background narration of the app. If the Android app is truly great, it will do the rest of the job in itself.

In addition to the aforementioned points, people may find the app useful if it is unique and meet their needs. Despite of 1000s of applications, people always lookout for apps that meet their needs or provide entertainment.

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